Posts Tagged ‘ usability ’

You Are Not Your User

May 20, 2009

The way an average person thinks about and interacts with a piece of software is very different than the way a developer thinks about and interacts with the same software.
Many companies hesitate to spend their interactive marketing budget on usability analysis projects. What these companies don't know is that website changes and redesigns after a usability analysis have very high ROI. Many...
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