Posts Tagged ‘ Newspaper ’

25% of New Car Buyers Do Their Research via a Mobile Device

February 3, 2011
25% of New Car Buyers Do Their Research via a Mobile Device

Local advertising continues to change at, if possible, an even faster pace than last year.  We’ve read, written and heard a lot about the need for mobile sites...
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Ad Builder – Google Landing Pages, Newspaper, Television…

Ad Builder – Google Landing Pages, Newspaper, Television…

Where do you go when your current Ad Builder is failing to keep its promises? Those slick demos and promises have long faded and you know there must be a better way. ...
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Dealer Sites – Microsites, E-promo Pages, Shopping Carts…

January 26, 2011
Dealer Sites – Microsites, E-promo Pages, Shopping Carts…

Content on Demand Content-on-Demand solutions protect your valuable brand assets while allowing your channel partners and salespeople to do what they do best: Sell. Frustrated by the lack of activity your current...
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Will You Pay to Read a Newspaper Online?

January 26, 2011
Will You Pay to Read a Newspaper Online?

We’re getting close to a real test on whether newspapers can charge for online content to offset the revenue they are losing on their print editions. The New York Times, according to...
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We Know Where You Stand in 2011

January 25, 2011
We Know Where You Stand in 2011

Every year at this time we like to look back to see what the major changes were in local advertising techniques during the past year and from there project what will happen in...
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Google Buys Into the Groupon Idea

January 25, 2011
Google Buys Into the Groupon Idea

didn’t take long for the reports to come out that Google will launch a Groupon type service in the near future.  Remember that Groupon turned down a $6 billion dollar offer to sell to...
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Google Buys Into Groupon Idea

January 24, 2011
Google Buys Into Groupon Idea

It didn’t take long for the reports to come out that Google will launch a Groupon type service in the near future.  Remember that Groupon turned down a $6 billion dollar offer to sell to...
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Will Printed Newspapers Survive 2011?

January 22, 2011
Will Printed Newspapers Survive 2011?

This is an important year for newspapers.  First, take a look at these trend lines, remember that the Internet includes online versions of newspapers. While the Internet numbers jump around quite a bit, they do...
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Will Printed Newspapers Survive 2011?

January 17, 2011
Will Printed Newspapers Survive 2011?

This is an important year for newspapers.  First, take a look at these trend lines, remember that the Internet includes online versions of newspapers. While the Internet numbers jump around quite a bit, they do...
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Newspapers Start to Out-Groupon, Groupon

January 5, 2011
Newspapers Start to Out-Groupon, Groupon

Being in the newspaper business can’t be that much fun today, they’re struggling  to keep local advertising dollars coming their way, as printed newspaper readership keeps going down.    Groupon is getting a lot of press...
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