We’ve recommended pairing landing pages with banner ads in our MarCom systems for our clients, but now we have solid evidence to support that hunch. A recent Marketing Experiments webinar explored this topic and...Read More »
Posts Tagged ‘ Landing Page ’
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Increase banner ad effectiveness by 285%
We’ve recommended pairing landing pages with banner ads in our MarCom systems for our clients, but now we have solid evidence to support that hunch. A recent Marketing Experiments webinar explored this topic and...Read More »
The World Wide Local
I think it’s time we renamed local advertising. I don’t know what we should call it but my first thought is to call it the World Wide Local. Here’s one reason why, a Massachusetts dealer’s...Read More »
Here’s How Brands are Getting Better at Connecting Customers to Local Dealer Info Online
We’re seeing a major emphasis on thinking beyond brand sites to connecting consumers to local dealer information recently. We deal with great brand name companies that...Read More »
Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
As the internet becomes more localized (because of all that is happening with local search, mobile and even local twitter) brands have to keep pace and deliver local...Read More »
Here’s a Good Solution to Your Dealer Dis-Locator
As the Internet matures brand managers are starting to understand the need to connect consumers from their brand site to their local dealer to complete the sale. And, most often the first...Read More »
Here’s Why It’s All About Moving to New Media
There are lots of reasons why a brand wants to have an online ad builder. Controlling the brand message all the way down to retail is the best reason. Followed closely...Read More »
Ad Builder – Google Landing Pages, Newspaper, Television…
Where do you go when your current Ad Builder is failing to keep its promises? Those slick demos and promises have long faded and you know there must be a better way. ...Read More »
We Know Where You Stand in 2011
Every year at this time we like to look back to see what the major changes were in local advertising techniques during the past year and from there project what will happen in...Read More »
The World Wide Local
I think it’s time we renamed local advertising. I don’t know what we should call it but my first thought is to call it the World Wide Local. Here’s one reason why, a Massachusetts dealer’s...Read More »
We Know Where You Stand in 2011
Every year at this time we like to look back to see what the major changes were in local advertising techniques during the past year and from there project what will happen in...Read More »
Feature
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Here’s How Brands are Getting Better at Connecting Customers to Local Dealer Info Online
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Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
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Here’s a Good Solution to Your Dealer Dis-Locator
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Here’s How to Connect Consumers to Dealers via Microsites
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Here’s Why It’s All About Moving to New Media
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