Tag Archives: J.G. Sullicvan Interactive

Don’t Confuse Implementation with Adoption

Written by Brett Knobloch on May 11, 2009 — Leave a Comment

By Brett Knobloch
JGSullivan Interactive
I was reading an article in Customer Relationship Management’s May issue with the same title as this blog entry.  It was citing research from 2005 and 2009 with  a set of companies revealing how much their salespeople had adopted the CRM system implemented by their company.  Despite years of hype and hoopla [...]

Posted in Website Design and Development | Also tagged , , ,

Dealer Dis-locator

Written by John Sullivan on February 29, 2008 — Leave a Comment

by John Sullivan
JGSullivan Interactive, Inc.
One of the biggest problems with brand sites today is that they leave the consumer to fend for themselves to find the right local dealer or worse yet send the consumer to the dealer’s website that is often times loaded with competitive information. It’s like putting a poster for [...]

Posted in Dealer Channel, Local Search, Microsites | Also tagged , , , ,
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