Advertising on Facebook just got more interactive. Now, Facebook page owners can run an ad to promote any post they’ve added to their page. So, the ads can now contain videos,...Read More »
Posts Tagged ‘ Ad Builder ’
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New Facebook Page Post Ads Benefit from Branded Content
Advertising on Facebook just got more interactive. Now, Facebook page owners can run an ad to promote any post they’ve added to their page. So, the ads can now contain videos,...Read More »
Still Believe the Internet Isn’t Affecting Print?
It wasn’t that long ago that we could read articles like this one about how the impact of the internet wasn’t that profound. A few graphs published in the last month illustrate a...Read More »
Increase banner ad effectiveness by 285%
We’ve recommended pairing landing pages with banner ads in our MarCom systems for our clients, but now we have solid evidence to support that hunch. A recent Marketing Experiments webinar explored this topic and...Read More »
More shakeups for Yellow Pages this month
This month the earth shook in the yellow pages industry. This seems like old news as we’ve been talking about the dramatic decline in printed yellow page usage and the surge in online...Read More »
25% of New Car Buyers Do Their Research via a Mobile Device
Local advertising continues to change at, if possible, an even faster pace than last year. We’ve read, written and heard a lot about the need for mobile sites...Read More »
Here’s Why It’s All About Moving to New Media
There are lots of reasons why a brand wants to have an online ad builder. Controlling the brand message all the way down to retail is the best reason. Followed closely...Read More »
Ad Builder – Google Landing Pages, Newspaper, Television…
Where do you go when your current Ad Builder is failing to keep its promises? Those slick demos and promises have long faded and you know there must be a better way. ...Read More »
We Know Where You Stand in 2011
Every year at this time we like to look back to see what the major changes were in local advertising techniques during the past year and from there project what will happen in...Read More »
Another Reason for You to Help Your Retailers Go Mobile
The rapid growth of smartphones makes it even more imperative that you have a strategy for local promotions that are mobile friendly. In case you missed this, Google has an...
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The World Wide Local
I think it’s time we renamed local advertising. I don’t know what we should call it but my first thought is to call it the World Wide Local. Here’s one reason why, a Massachusetts dealer’s...Read More »
Feature
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Here’s How Brands are Getting Better at Connecting Customers to Local Dealer Info Online
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Here’s How Dealer Microsites Become a Local Advertising Network for Brand Managers
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Here’s a Good Solution to Your Dealer Dis-Locator
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Here’s How to Connect Consumers to Dealers via Microsites
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Here’s Why It’s All About Moving to New Media
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