Archive for February, 2010

Homefurnishings.com is site owned by The National Home Furnishings Association.  It’s loaded with helpful information for consumers in the market for home furnishings and links consumers to local dealer microsites in a rather...
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The Custom Publishing Council (CPC) announced an official name change last week.  It will now be known as the Custom Content Council (CCC).  Formed in 1999 to represent custom publishers and content...
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I’m not sure if in the history of marketing there has ever been a time where the small business advertisers were so far out ahead of the marketing departments of the...
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Here’s a great post by Ivan Todorov & Ken Martin from Blitz The post is so well thought out that I don’t want to summarize it here and...
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As a marketer you have a lot on your plate already and I know it’s difficult to just manage business in this economic environment without having to...
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Here’s a good example of how a dealer microsite can make your dealer locator be more effective for you, your dealers and your consumers. This dealer microsite is linked to directly...
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Last month Intel unveiled a digital signage concept that will open up new digital opportunities at retail and ultimately change the face of point of sale signage.  You wouldn’t know it from the cheesy, low-budget...
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The Wall Street Journal is about to launch a New York City Metro section to fill a need for local news and pull advertising dollars away from other NYC papers.  As the New York...
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According to a recent report from comScore, social network sites continued to grow in 2009. Other findings from the report give marketers even more reason to consider social sites for local advertising. With...
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Its easy to get caught up in the “wow” of an Ad Builder when the customization happens before your eyes, but what is less obvious but just as powerful is the process improvement potential.  A...
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